The theorised phenomenon of disruption is defined as a process whereby a product, a service or a solution disrupts the rules of an already established market.
If we look at history, disruption is not a new phenomenon. Repeating patterns of massive di…
Backyard Discovery, a manufacturer of outdoor living and recreational products, was struggling to manage growing volumes of engineering drawings, product documentation, and business information. Finding critical files could take 10 to 15 minutes, slo…